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Mission

Through data science and digital innovation, we make health easier by integrating human insights with nutrition technology and globally sourced natural ingredients.

Vision

We believe that good health belongs to everyone. Our goal is to not just build a company, but bring together a wellness community where everyone is proudly part of the family and treated as one.

Milestones

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2016 2017 2018 2019 2020 2021 2022 2023 2024
  • Wellous was officially established
  • Headquarters opened its doors

2016

  • Acquired first manufacturing plant
  • Launched M-COLL, the first chewable collagen tablet in Malaysia

2017

  • Formed strategic partnership with Synergy Via Online (SVO), which became the sole distributor of Wellous products
  • Formed Wellous’ Medical & Research Board of Advisory (MRBA)
  • Launched BIO-Grape Seed, Wellous’ first supplement with the approval of the Malaysian Ministry of Health
  • Registered customers reached over 60,000, with more than 12,000 identified repeat shoppers
  • Won Best Brand in Healthcare Product of The Year Award
  • Won Best Brand in Healthcare Product of The Year Award
  • Won Asia Pacific Super Health Brand 2018 Award
  • Won Best Brands in Healthcare – Supplements Award
  • Won World’s Most Competitive Chinese Brand Award
  • Won Asia’s Top 100 Honesty Brand Award
  • Won Asia Honesty Enterprise Award
  • Won Asia Honesty Entrepreneur Award
  • Won Asia Honesty Product Award

2018

  • Introduced the Wellous Newsletter
  • Launched Tiger Milk King, Wellous’ first Tiger Milk Mushroom ready-to-drink functional food
  • Registered customers reached over 200,000, with more than 50,000 identified repeat shoppers
  • Won Excellence In Healthcare Industry Award
  • Won Golden Wellness Award in Supplement
  • Won Superbrands Malaysia’s Choice Award 2019  
  • Won The Chinese Integrity Brand Golden Award  
  • Won World Consumers’ Preferred Health Care Brand 
  • Won Asia Pacific Super Health Brand 2018 & 2019 Award 
  • Won Outstanding SMEs Award
  • Won the Excellent OEM award at 2019 Consumers’ Recommend Award
  • Won Malaysia Health Wellness Brand Award (Nutrition Supplement Category) for BIO-GRAPE SEED 
  • Won Malaysia Health Wellness Brand award (Wellness Category) for E-VITE
  • Won Readers’ Choice Awards (Best Collagen) for M-COLL
  • Won Readers’ Choice Awards (Best Antioxidant Supplement) for BIO-GRAPE SEED
  • Won Readers’ Choice Awards (Best Lingzhi Supplement) for BIO-LINGZHI

2019

  • Officially entered Indonesia
  • Established Wellous Lab In University Malaya for microbiology and food research
  • Expanded the number of products to 16, and the brands to 7
  • Registered customers reached over 600,000, with more than 100,000 identified repeat shoppers
  • Won the Emerging SMEs Award at Taiwan Golden Bull Award 2020
  • Won Nanyang Superb Brand Awards 2020  
  • Won Readers’ Choice Awards (Best Immunity Supplements for Kids) for KidAone Elderberry + COLUSTRUM
  • Won Best Brand Award at The Star Outstanding Business Awards (SOBA) 2020

2020

  • Launched AFYAA, a muslim-friendly functional food brand
  • Officially entered Taiwan
  • Registered customers reached over 1 million, with more than 300,000 identified repeat shoppers
  • Won The BrandLaureate World Halal BESTBRANDS e-Branding Award 2021 for TIGROX Tiger Milk King
  • Won the second consecutive Best Brand Award at The Star Outstanding Business Awards (SOBA) 2021
  • Won Best Use of Technology Award at The Star Outstanding Business Awards (SOBA) 2021
  • Won Gold in Best Use of Technology Award at The Star Outstanding Business Awards (SOBA) 2021

2021

  • Launched Wellous eStore, a customisable e-commerce platform that allows the Wellous techpreneurs to create and manage their own online stores with full functional control.
  • Number of markets reached 58 countries, including US, UAE, UK, Australia, New Zealand, and Singapore.
  • Doubled the number of products to 32, and expanded the number of brands to 10
  • Top e-commerce platforms in Malaysia by Businesslogy
  • Won Silver in Best Use of Technology at SOBA 2022
  • Won Gold in Best in CSR at SOBA 2022
  • Won Gold in Best Innovation at SOBA 2022
  • Won Silver at Monde Selection Awards 2022 for LIVEON
  • Won Top 2 Eminent Award at The Golden Eagle Award (GEA) 2022

2022

  • Signed partnership with DHL Express to reduce carbon emissions via sustainable aviation fuel
  • Launched the WellFam Club loyalty program
  • Officially entered Vietnam
  • For the 2nd consecutive year, named alongside SVO as the Top 2 e-commerce platforms in Malaysia by Businesslogy 
  • Attained FSC (Forest Stewardship Council) Certification for all Wellous product packaging
  • Formed partnership with The Lost Food Project as a Food/Non-Food Donor
  • Awarded the Innovation Award by Malaysian Smart Factory 4.0 and Selangor Human Resource Development Centre
  • Won Taiwan Excellence and Integrity Enterprise Award
  • Won Asia Pacific Health & Biotechnology Award for Tigrox Tiger Milk King

2023

  • Registered customers reached over 2 million, with more than 600,000 identified repeat shoppers
  • Won Gold and Silver Medals at Bangkok International Intellectual Property, Invention, Innovation and Technology Exposition (IPITEx) 2024
  • Won the Corporate Excellence Award at Asia Pacific Enterprise Awards (APEA 2024)
  • Awarded Most Preferred Brand at BrandLaureate Fast Moving Growing Sustainable Business & Brands Awards 2024

2024

Gallery

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