Motion Graphic Designer
Job overview:
A. Digital Asset Creation
- Design visually stunning assets for social media (Instagram, LinkedIn, X, TikTok), web banners, email newsletters, and ad creatives.
- Develop cohesive visual identities, ensuring all graphics align with brand guidelines (typography, color, tone).
- Create marketing collateral such as decks, one-pagers, and YouTube thumbnails.
- Photo manipulation and retouching using Photoshop.
B. Motion Graphics & Video Editing - Produce engaging short-form video content (Reels/TikToks) using fast-paced editing styles.
- Create high-quality motion graphics for explainer videos, logo animations, and kinetic typography.
- Edit raw footage into polished deliverables, handling color correction, sound design, and syncing.
C. Creative Efficiency - Manage multiple design projects simultaneously while meeting deadlines.
- Organize and maintain a library of digital assets and templates for the team.
- Optional / Bonus Responsibilities
- AI Exploration: Experiment with AI tools (like Midjourney or Photoshop Generative Fill) to generate ideas, storyboards, or background elements during the brainstorming phase.
- Workflow Automation: Use AI tools to assist with repetitive tasks (e.g., auto-captioning videos or upscaling low-res images) to work faster.
Purpose of role:
Responsible for creating engaging digital assets for social media, marketing campaigns, and online platforms, including graphics, banners, and short-form videos. The role also involves motion graphics, video editing, and ensuring all designs align with brand guidelines while managing multiple creative projects.
Job requirement
Essential Skills
- Adobe Creative Suite: Mastery of Photoshop, Illustrator, After Effects, and Premiere Pro is non-negotiable.
- Motion Tools: Familiarity with CapCut (for rapid social editing) is highly desired.
- Design Principles: Strong grasp of composition, color theory, and typography.
- Portfolio: A link to a portfolio or showreel demonstrating both static design and motion graphics work.
Preferred - Familiarity with Generative AI tools (Midjourney, Stable Diffusion, RunwayML).
- Experience with 3D elements (Blender/Cinema 4D) is a plus but not expected.